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News Story
Boise State to Host Fourth Annual College Colors Day Kickoff
Boise State and Oregon Begin Season Thursday, Sept. 3
BOISE, Idaho, (August 28, 2009) – College Colors Day, an annual celebration dedicated to promoting the traditions and spirit that embody the college experience, is coming to Bronco Stadium! This year, all Boise State fans will help the nation ring in the tradition as it plays host to the University of Oregon in the annual College Colors Day Kickoff on the eve of the big day. College Colors Day will be celebrated on Sept. 4, 2009.
“The Kickoff is an excellent way for all Boise State fans to gear up and show their enthusiasm for Bronco athletics,” said Chris Petersen, Boise State University head football coach. “We trust the entire community will unite and wear their blue and orange on College Colors Day.”
“We are excited to have Boise State hosting this year’s annual College Colors Day Kickoff,” said Kit Walsh, CLC’s Senior Vice President of Marketing. “Fans should sport their Bronco gear to the stadium Thursday night and on Friday, head to campus or work in blue and orange to officially celebrate College Colors Day.”
College Colors Day, which coincides with “back to school” and the kick-off of intercollegiate athletics, encourages fans across America to wear their favorite college or university apparel throughout the day on Friday, Sept. 4.
Additionally, College Colors Day, in partnership with NCAA football, strives to advocate higher education through increased public awareness and celebrates the achievements of colleges and universities, acknowledging their fundamental importance.
The College Colors Day Kickoff will be played at Bronco Stadium at 8:15 p.m. MST and will be televised on ESPN.
The annual College Colors Day celebration is organized by The Collegiate Licensing Company (CLC), a division of IMG Worldwide.
For more information on College Colors Day, please visit www.collegecolorsday.com, or find us on Facebook.
About The Collegiate Licensing Company
CLC, a division of IMG College, was founded in 1981, CLC is the oldest and largest collegiate licensing agency in the U.S. and currently represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA. The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers and consumers. Headquartered in Atlanta (Ga.), CLC is a full-service licensing representative, which employs a staff of more than 80 licensing professionals who provide full-service capabilities in brand protection, brand management, and brand development. For more information on CLC, visit: www.clc.com or www.imgworld.com.
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Official Partner of
College Colors Day
